We can no longer ignore online visibility: it's essential. We noticed during the crisis of recent years that it’s a tough pill to swallow if you're only visible offline. The... read more →
The benefit of a digital loyalty card? You no longer have to issue plastic cards! And with the Apple Wallet functionality in TritonX, the consumer always has their loyalty card... read more →
Loyalty status levels are like the free sausage for the dog or the candy for the child at the butcher’s—encouraging the customer to come back. But it’s also a valuable... read more →
Coupons! The ultimate tool for driving sales, thanking loyal customers, or compensating for complaints. Coupons can be used for a variety of purposes, and no two coupons are the same.... read more →
While it was already possible to create customer-specific coupons via TritonX, the introduction of the Omnichannel Discount Codes module now also allows the use of non-customer-specific discount codes. As the... read more →
In collaboration with ACA Fashion Software (LIV POS), the new Mix&Match module has been developed—an omnichannel solution that allows both the in-store POS and the online store (and any other... read more →
RFM stands for Recency, Frequency, and Monetary Value. The RFM model is used to segment customers based on their recent purchases (Recency), the frequency of their purchases (Frequency), and the... read more →
Customer profile extensions are like pointers to your content strategies. They determine how you and your colleagues can best interact with your customers. So you should see such an extension... read more →
If you see an ad that says "Buy a coat now and get a scarf with it," it would work much better if you already knew that store, right, than... read more →
Just like a house, a warehouse or a filing cabinet, every database needs a good cleaning once in a while. This is because over time, 'contamination' accumulates within customer data.... read more →