Recently the Eindhoven based Ecommerce company ‘U Digital’ intensified their collaboration with tritonX in the form of a Partnership. The team of U Digital consists of strategists, marketers, creatives and developers who can take care of clients in every area. In addition, U Digital is actively working on sharing knowledge through the training concept ‘YOP’.
Customer case Van Dal Menmode
‘At Van Dal Mannenmode we have had positive experiences with the CDP of tritonX. We see that all consumer data including behavior around purchases, preferences and interests are tracked in tritonX. For us as a strategic Ecommerce party for Van Dal Mannenmode, it is a perfect source to further pick up the personalization part. By using personalization tool Datatrics, in combination with tritonX, we recognize existing customers and we can also estimate very well what a new user is looking for. By making personal recommendations on clothing, offering help in combining clothing sets, and linking size categories to the nearest store, we can offer a personal online experience that, in terms of approach, comes close to what it is like in a physical store’, says Reinier Talsma Sales Manager New Business Personalization U Digital.
tritonX is used by professional retail companies with an omnichannel strategy. By focusing on the consumer and collecting relevant data around the consumer, a 360 degree view is created. tritonX helps retailers to increase the Customer Lifetime Value through a smart marketing tool.