Did you know that implementing a modern loyalty program is an effective way to reward and increase the loyalty of your existing customers, thereby increasing your CLV? Create a win-win situation for both retailer and consumer. With the ‘Loyalty 3.0’ solution from tritonX you ensure that customers not only return (retention), but also become truly loyal. Together with you we determine which loyalty program suits your company best.
Types of loyalty programs
The possibilities are endless, for example, you can think of a savings program with gamification of loyalty, as well as loyalty status levels with privileges and rewards on behavior.
Types of loyalty programs
The possibilities are endless, for example, you can think of a savings program with gamification of loyalty, as well as loyalty status levels with privileges and rewards on behavior.
Savings program
Through a savings program, customers build up a credit with every purchase in basic. Besides saving on purchases, it is also possible to reward points based on behavior through the Event Based Rewarding module. Which possibilities the customer then has with his/her saved points can be set via the (omnichannel) Reward & Redeem module:
- Saving points in exchange for discounts
- Saving points in exchange for coupons
- Saving points in exchange for periodic gift vouchers
Loyalty status levels
If you don’t want loyalty points to represent a value, then assign a loyalty status level, with privileges, to the customer’s account. Think bronze, silver and gold, for example. The more points a customer saves, the higher the level. The higher the level, the more privileges a consumer gets.
It is also possible to set loyalty status levels not based on loyalty points, but on turnover.
Paid membership
Would you like to offer your customers a paid membership? That is possible. You can give discount to your customers with a paid membership through Personal Pricing for example on certain brands. Or make sure your paid members do not have to pay shipping costs.
Success Stories
Apple wallet
It is also possible to integrate Apple Wallet within the tritonX Customer Connect module, so that the customer card can be downloaded by the customer and stored digitally on the iPhone and Android phone.
In this way the customer always has the customer card ready for use, including current information such as loyalty status level and savings points balance. This way you easily translate your loyalty program to the digital customer card.
Why a loyalty program?
It’s good to know that a loyalty program allows you to increase not only customer retention, but also customer loyalty. With this you go one step further than just retaining customers, but you really build a long-term relationship. The best way to make customers a real fan of your company.
Why a loyalty program?
It’s good to know that a loyalty program allows you to increase not only customer retention, but also customer loyalty. With this you go one step further than just retaining customers, but you really build a long-term relationship. The best way to make customers a real fan of your company.
Benefits for the retailer:
- It is a useful guide for marketing activities because you can link activities to certain loyalty levels;
- Automatic trigger newsletters can be linked to points levels and loyalty levels;
- The website can be designed in the house style of loyalty level and points level;
- It gives store employees tools to register customers properly;
- There are endless possibilities within tritonX, so you can easily create a unique loyalty program that fits your organization.
So don’t wait too long with setting up your loyalty program and bind that customer to your brand or company.
